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Sitecore Announces Social Starter Kit and Social Connected
During the Sitecore Symposium North America, Sitecore presented two new applications aimed at marketers interested in integrating customer engagement management

social workof america  Announces Social Starter Kit and Social Connected During the Sitecore Symposium North America,  Sitecore presented two new applications  aimed at marketers interested in integrating customer engagement management with website content management (WCM). Social Starter Kit combines online communities delivered by Telligent  with Sitecore's customer engagement platform and WCM. This addresses a challenge that marketing professionals are facing because, as a rule, they are using separate software Read More...
Discrete Manufacturing (ERP)
The simplified definition of enterprise resource planning (ERP) software is a set of applications that automate finance and human resources departments and help manufacturers handle jobs such as or...
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Documents related to » social workof america


Social CRM: Customer Relationship Management in the Age of the Socially-empowered Customer
Most of your customers and prospects expect you to be involved in social media@and they’ll be more likely to do business with you if you are. So how do you

social workof america  relationship management (CRM) (Wikipedia) Social CRM: Customer Relationship Management in the Age of the Socially-Empowered Customer Customer relationship management (CRM) is also known as : Customer Intelligence , Customer Service , Consumer Relationship System , Business Intelligence , Enterprise Relationship Management , Employee Experience Management , Customer Experience , Consumer Relationship System , Customer Experience Management , Service System , Relationship Management , Customer Experience Read More...
Challenges of the Future: The Rebirth of Small Independent Retail in America
By any measure, retailers are overwhelming small businesses. More than 95 percent of all retailers have only one store. Almost 90 percent have sales less than

social workof america  are designed to promote social interaction and leisure time activities. These mixed-use, smaller scale, more friendly environments hearken back to the tradition of Main Street, providing a social hub where people, live, shop, work and play. These new lifestyle centers include more upscale specialty stores than traditional malls. According to America's Research Group, consumers are spending 20 percent less time in shopping centers since 2001 and 20 percent less time driving. People are shopping closer to Read More...
Moxie Software-Promoting Social and Multichannel Customer Service
Moxie Software hopes to instill, well, the “moxie to be social” mantra in its customers. Its software suite ensures that the proverbial “voice of the customer

social workof america  Software-Promoting Social and Multichannel Customer Service Moxie Software hopes to instill, well, the “moxie to be social” mantra in its customers. Its software suite ensures that the proverbial “voice of the customer” can be heard—it gives organizations the ability to respond quickly and effectively to build customer loyalty and satisfaction by connecting customers with the right people in organizations at the right time. As part of the push to focus on its social software platform, the Read More...
Enterprise Applications Vendors Going Viral and Social: Another Take
It would not be far off the mark to say that social media, user-generated content (UGC), and online collaboration all hit the mainstream in 2009, at least

social workof america  the mark to say that  social media ,  user-generated content (UGC) , and online collaboration all hit the mainstream in 2009, at least in the realm of  business-to-consumers (B2C)  commerce. According to Forrester ,  63 percent of online retailers will make social e-commerce a top priority in 2010, with The Limited brands leading the way . As consumers and individuals, most of us have been effectively using Facebook, Twitter, Yelp, Flickr, YouTube , and LinkedIn for various personal and Read More...
Social Networking in the Business World: A Strategic Approach
Is a total ban on workplace social networking a good idea? Companies should take more calculating points of view and look at how to turn the negative effects of

social workof america  total ban on workplace social networking a good idea? Companies should take more calculating points of view and look at how to turn the negative effects of social networking into positive effects. Employers can manage employee social networking to maximize the positives. The strategy combines employee education, well-thought-out acceptable use policies (AUPs), and—critically—effective Web filtering technology. Read More...
Retailing in a Social Media World: Connect with Shoppers to Boost Market Share
Engaging in conversation with consumers through new social media channels is helping retailers strengthen customer relationships and enhance their brand. To

social workof america  in a Social Media World: Connect with Shoppers to Boost Market Share Engaging in conversation with consumers through new social media channels is helping retailers strengthen customer relationships and enhance their brand. To manage this conversation effectively, you need solutions that help you capture and analyze a massive amount of social media data and prepare an appropriate, individualized response. This white paper explores the ideal social media solution. Read More...
Social Media Today LLC
Social Media Today is an online community for professionals in public relations, marketing, advertising, and other fields. The community@s content is

social workof america  Media Today LLC Social Media Today is an online community for professionals in public relations, marketing, advertising, and other fields. The community’s content is contributed by members. Read More...
Social PLM and CRM - Dassault Systèmes and Netvibes (Under the Exalead Brand)
The voice of the customer (VOC) concept has been around for decades, but the Internet and social media technologies have finally enabled it to its fullest

social workof america  but the Internet and  social media  technologies have finally enabled it to its fullest degree. We have all heard of (and perhaps even contributed to) customers venting their anger or expressing their delight with some vendor’s service or some product’s characteristics and performance via online forums. A company’s ability to spot market trends in a timely way and find competitive info such as good or bad sentiments about its products and brands should go all the way back to the design department Read More...
Nimble Releases New Social CRM Platform
Yesterday Nimble released the public beta of its social CRM platform at the Demo Spring 2011 event. In a future blog post, I will share my thoughts on the

social workof america  Releases New Social CRM Platform Yesterday Nimble released the public beta of its social CRM platform at the Demo Spring 2011 event. In a future blog post, I will share my thoughts on the platform after trying the beta release, which is by the way open for invites. I had the pleasure of speaking with Jon Ferrara (Nimble’s founder and CEO) a while ago, and I wanted you to get some idea of who he is and some of his thoughts, in order to understand the idea behind Nimble and its plans for the future. Read More...
Case Study: Taiyo America, the Solder Mask Experts
When Taiyo America started manufacturing in 1995, it set up a DOS-based system and three standalone software programs. Despite efforts to “integrate” these

social workof america   Read More...
Social Networks: How They're Turning CRM Upside Down
Social networking has collided with customer relationship management, and it s turning the relationship between businesses and their customers upside down

social workof america  Turning CRM Upside Down Social networking has collided with customer relationship management, and it s turning the relationship between businesses and their customers upside down. Today, businesses are using social networking sites like Facebook and MySpace or, as is the case with Procter & Gamble, developing their own social networks, to … Read More...
Mzinga's OmniSocial Engaged Continues the Social Business Platform Series
Mzinga has announced the release of OmniSocial Engaged—a social business platform that envisions fruitful interactions between organizations and their clients

social workof america  OmniSocial Engaged Continues the Social Business Platform Series Mzinga has announced the release of OmniSocial Engaged—a social business platform that envisions fruitful interactions between organizations and their clients. The platform proposes several tools meant to drive website traffic, amplify customer and buyer loyalty, and increase customer satisfaction. For instance, OmniSocial Engaged allows businesses to design customized 'social ecosystems' to reflect their customers' needs and profiles. Read More...
SAP Launches Real-time Social Insights
Analytics are especially important in social enterprise applications. Most companies are trying to leverage almost every technology available in the market, but

social workof america  Launches Real-time Social Insights Analytics are especially important in social enterprise applications. Most companies are trying to leverage almost every technology available in the market, but they still have no idea about what is effective and what is a waste of time. To that end, at the recently held CRM Evolution event, SAP   launched its Social Contact Intelligence analytic application , which can be used to unlock information (real-time sentiment and contact insights) from a company’s Read More...
Zoho Joins the Social “Chatter”
The market for collaborative social networking software is getting ever hotly contested. Not long after Moxie Software announced its free Collaboration Spaces

social workof america  Joins the Social “Chatter” The market for collaborative social networking software is getting ever hotly contested. Not long after  Moxie Software announced its free Collaboration Spaces offering , Zoho , a provider of online productivity, collaboration, and business applications for businesses of all sizes, also decided to challenge the establishment of Jive Software, Microsoft Yammer, Salesforce Chatter, IBM Connections , and other prominent social software providers. Zoho recently  announced Read More...

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