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Social ERP Emerges—A Deep Dive into Oracle Social Network
In this report, TEC Senior ERP Analyst Ted Rohm continues his in-depth look at social enterprise resource planning (ERP) solutions. Download the report and get

social work411  Deep Dive into Oracle Social Network In this report, TEC Senior ERP Analyst Ted Rohm continues his in-depth look at social enterprise resource planning (ERP) solutions. Download the report and get the details on the Oracle Social Network, Oracle’s enterprise social collaboration tool, and how it fits within the Oracle Social Cloud suite of products. Read More
Discrete Manufacturing (ERP)
The simplified definition of enterprise resource planning (ERP) software is a set of applications that automate finance and human resources departments and help manufacturers handle jobs such as or...
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Documents related to » social work411


Sitecore Announces Social Starter Kit and Social Connected
During the Sitecore Symposium North America, Sitecore presented two new applications aimed at marketers interested in integrating customer engagement management

social work411  Announces Social Starter Kit and Social Connected During the Sitecore Symposium North America,  Sitecore presented two new applications  aimed at marketers interested in integrating customer engagement management with website content management (WCM). Social Starter Kit combines online communities delivered by Telligent  with Sitecore's customer engagement platform and WCM. This addresses a challenge that marketing professionals are facing because, as a rule, they are using separate software Read More
The Seven Cs of Social Learning: How Social Learning Technologies Can Meet Today’s Business Challenges
Social learning can be classified as any type of learning where a person learns vicariously through observations of, or interactions with, others. Useful social

social work411  Seven Cs of Social Learning: How Social Learning Technologies Can Meet Today’s Business Challenges Social learning can be classified as any type of learning where a person learns vicariously through observations of, or interactions with, others. Useful social technologies enable providers and users to navigate what is now called the “seven Cs”: content, consumption, contribution, conversation, collaboration, connections, and control, while remaining meaningful to the workflow of the business. Read More
CRM and Social Networking: Engaging the Social Customer


social work411  and Social Networking: Engaging the Social Customer Read More
Harnessing The Social Web To Deepen Customer Intimacy: Selecting A Social Enterprise Strategy That’s Right For You
The social Web is revolutionizing how customers interact with each other and with businesses. At the heart of this transformation is a power shift in which

social work411  The Social Web To Deepen Customer Intimacy: Selecting A Social Enterprise Strategy That’s Right For You The social Web is revolutionizing how customers interact with each other and with businesses. At the heart of this transformation is a power shift in which customers own the conversation. Direct marketing is no longer the main influence on purchasing decisions; crowd intelligence is increasingly driving customer opinion. Discover a social enterprise strategy that can help your company Read More
Retailing in a Social Media World: Connect with Shoppers to Boost Market Share
Engaging in conversation with consumers through new social media channels is helping retailers strengthen customer relationships and enhance their brand. To

social work411  in a Social Media World: Connect with Shoppers to Boost Market Share Engaging in conversation with consumers through new social media channels is helping retailers strengthen customer relationships and enhance their brand. To manage this conversation effectively, you need solutions that help you capture and analyze a massive amount of social media data and prepare an appropriate, individualized response. This white paper explores the ideal social media solution. Read More
Mzinga's OmniSocial Engaged Continues the Social Business Platform Series
Mzinga has announced the release of OmniSocial Engaged—a social business platform that envisions fruitful interactions between organizations and their clients

social work411  OmniSocial Engaged Continues the Social Business Platform Series Mzinga has announced the release of OmniSocial Engaged—a social business platform that envisions fruitful interactions between organizations and their clients. The platform proposes several tools meant to drive website traffic, amplify customer and buyer loyalty, and increase customer satisfaction. For instance, OmniSocial Engaged allows businesses to design customized 'social ecosystems' to reflect their customers' needs and profiles. Read More
Social Engineering Can Thwart the Best Laid Security Plans
There are a lot of different social engineering techniques, but they all have the same basic idea. The trick behind social engineering is to get the user to

social work411  like to talk about social engineering. Perhaps they don't view it as a credible threat, or maybe they have a hard time accepting the idea that all of their hard work and countless hours spent securing the network could be so easily undone by the act of an end user answering an innocent question. What ever the reason, social engineering is a very real threat that needs to be addressed. There are a lot of different social engineering techniques, but they all have the same basic idea. The trick behind Read More
2013 TEC Market Report: Social Business Platforms
What do you get when social networking and business collide? According to CRM analyst Raluca Druta, you get an explosion of new ways to collaborate and innovate

social work411  TEC Market Report: Social Business Platforms What do you get when social networking and business collide? According to CRM analyst Raluca Druta, you get an explosion of new ways to collaborate and innovate. Emerging social technology tools are inspiring software vendors to design social business platforms that are changing the way companies manage employees, develop products, and interact with customers. Download this report for an overview of the business need for social business platforms and a look Read More
Open letter to companies planning on using Social CRM
If you have decided to use social customer relationship management (SCRM) to sell your products or services, you should be ready to adapt to what your customers

social work411  companies planning on using Social CRM If you have decided to use social customer relationship management (SCRM) to sell your products or services, you should be ready to adapt to what your customers consider SCRM to be, not vice versa. As I mentioned in my post Social CRM is Dead, Long Live Social Media Flavored CRM , I see the “social” in SCRM as being related to human welfare and not only to social media. Therefore, SCRM should not only allow me to use social media when interacting with companies Read More
Social Networking in the Business World: A Strategic Approach
Is a total ban on workplace social networking a good idea? Companies should take more calculating points of view and look at how to turn the negative effects of

social work411  total ban on workplace social networking a good idea? Companies should take more calculating points of view and look at how to turn the negative effects of social networking into positive effects. Employers can manage employee social networking to maximize the positives. The strategy combines employee education, well-thought-out acceptable use policies (AUPs), and—critically—effective Web filtering technology. Read More
Social CRM is Dead, Long Live Social Media Flavored CRM
Customer relationship management (CRM) is not and cannot really be social, since social means “of, relating to, or occupied with matters affecting human welfare

social work411  is Dead, Long Live Social Media Flavored CRM Customer relationship management (CRM) is not and cannot really be social, since social means “ of, relating to, or occupied with matters affecting human welfare ” (definition taken from The Free Dictionary ). In my opinion, CRM does not really affect human welfare, since it brings advantages only to its users and to the customers of the companies using it. In this blog post, I will explain why CRM is not social and why social CRM (SCRM) is nothing more Read More
Astute Social Relationship Management
Social media provides data to the enterprise on how its customers are interacting. Even though most decision makers understand that gathering and analyzing this

social work411  Social Relationship Management Social media provides data to the enterprise on how its customers are interacting. Even though most decision makers understand that gathering and analyzing this data is important, it’s not always easy to know how. Astute Solutions was founded in 1995 to offer call center and issue management software, which later became a full customer service solution. The acquisition of RealDialog from LiveWire Logic in 2006 added knowledge management to the offering. In 2010, Read More
Social Media and the Future of Business
The buzz is that social media can be used to benefit business. So what are the social media platforms (SMPs) that are economically relevant to a business

social work411  The buzz is that social media can be used to benefit business. So what are the social media platforms (SMPs) that are economically relevant to a business organization? How can they be used and leveraged? And why are they valued? This research paper answers these questions and more, concluding that a social media platform can be economically valuable to an organization only if it generates information that either improves the reliability of existing information or is new information. Learn more. Download Read More

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